Mobile Web Europe

Nubiq recently attended the Mobile Web Europe event in London last week. This was a jam packed event comprising of industry experts who each contributed to discussions and panel debates on the growth of the mobile Web, current user experiences, and the impact of the future of mobile Web with the launch of the latest smartphones, Apple iphone, and Google Android phone to the market.

What was really interesting was the breadth and depth of knowledge present over the 3 day event. I was surprised by the rapid changing face and diversity of companies entering this space, each presenting bigger and better solutions to drive the growth of the mobile Web amongst consumers – all very positive, and all very exciting!

Nubiq’s core business proposition was reinforced at the event by being nominated for the I love Mobile Web’ Awards. Nubiq was nominated in three categories for the Mobile Food Circle directory service. Nubiq’s white label directory service offering for key partners will no doubt go from strength to strength in the future as the demand for directory and location-based services accessible on the mobile increases.

I was lucky enough to receive my personalised signed copy of the ‘Mobile Internet for Dummies’ handbook, written by authors Michael Becker, EVP, Business Development, iLoop Mobile Inc, USA, who is also an active member of Mobile Marketing Association (MMA) and Michael J. O’Farrell, vice chairman of Ooober and chair of the dotMobi advisory group. You can imagine the envious looks I got when I returned to the office brandishing my personalised copy! The mobile internet is a continuous journey, never really reaching a final destination but does provide some interesting sights to see along the way!

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